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Content marketing is a tricky thing to navigate in today’s world. There are so many different techniques out in the ether that it’s almost impossible to know what works and what doesn’t. New, fancy growth hacks that promise you 100000% boosts in sales and conversions are almost always lying. Do you […]
Elon Musk is the hottest entrepreneur on the planet right now. From launching an electric car into space, selling flamethrowers on Twitter, and tunneling holes throughout the country, his unconventional ventures are inspiring millions. It should come as no surprise that his motivational advice is unconventional, as well. Motivational content […]
Last year I flew home to New Zealand for an old friend’s 40th birthday (life is too short not to celebrate, right?). At Sydney airport I picked up Norman Doidge’s latest book ‘The Brain’s Way of Healing: Remarkable Discoveries and Recoveries from the Frontiers of Neuroplasticity.‘ I’m reading it with […]
Let’s start with the basics: You need your first 100 customers—like, now. Sales—the one word that most employees fear, but the only word that co-founders think about. It’s safe to say that if any startup could master the art of sales, then cash flow and most other problems in business […]
Last year, I suggested this approach to planning out your training for the upcoming year. Now at the start of 2018, that idea along with a couple philosophies are guiding my own plan for the next 12 months. “Occam’s Razor,” when boiled down to its simplest level, states: “All things […]